WordPress Developer &
SEO Specialist
Building High-Performance Digital Experiences
I develop structured WordPress websites, scalable WooCommerce stores, and SEO-focused digital solutions that prioritize performance, user experience, and long-term growth.
Building Structured, Scalable & Search-Optimized Websites
Hi, I'm Sheikh Samad — a WordPress Developer and SEO Specialist based in Varanasi, India.
With 3+ years of website development experience and 2+ years of SEO implementation, I focus on building websites that combine clean architecture, strong performance, user experience, and search visibility. My experience spans business websites, eCommerce stores, healthcare platforms, NGO websites, and SEO optimization projects.
I believe great websites should be:
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01
Requirement AnalysisUnderstanding goals, audience, and technical scope
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02
Structure PlanningArchitecture, page hierarchy, and content strategy
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03
DevelopmentWordPress + Elementor build with clean code standards
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04
SEO SetupSchema, sitemaps, meta, and technical optimization
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05
Performance OptimizationCore Web Vitals, caching, and image optimization
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Testing & DeploymentCross-browser testing, launch, and handover
"To contribute to technically structured teams while continuously improving my expertise in WordPress architecture, SEO, performance optimization, and modern web development."
Skills & Capabilities
A comprehensive overview of my technical stack and areas of expertise.
WordPress Development
Elementor Development
WooCommerce Development
Technical SEO
On-Page SEO
Performance Optimization
Security & Maintenance
Shopify Development
Portfolio
A selection of projects spanning real estate, healthcare, and nonprofit sectors.
Sankalp Builders
A professional real estate developer website built to showcase properties, generate leads, and establish credibility in the Varanasi market.
View Project →Roma Builders
A structured WordPress website for a real estate firm focusing on property listings, location targeting, and conversion-oriented page architecture.
View Project →SKlinical
A clinical healthcare platform requiring security hardening, appointment inquiry functionality, and strong local SEO for patient acquisition.
View Project →OPD Care
An OPD telemedicine platform connecting patients with doctors, focused on performance, mobile-first UX, and structured data.
View Project →ASPI
A nonprofit organization website with accessible design, donation pathway setup, and content structured for community outreach.
View Project →Case Studies
Detailed technical breakdowns — the challenges, decisions, and measurable outcomes.
Sankalp Builders: From Zero Visibility to Local Search Presence
Challenge
The client had no existing online presence. Competitors dominated local search for key property-related queries in Varanasi. They needed a site built for discoverability, not just aesthetics.
Technical Approach
Deployed WordPress with Hello Elementor theme for minimal overhead. Built container-based Elementor layouts. Implemented local business schema and location-targeted meta optimization.
SEO Implementation
Configured Rank Math for full on-page control. Set up XML sitemap, robots.txt, canonical tags, and GSC indexing. Targeted local intent keywords with structured heading hierarchy.
Performance Optimization
Compressed all images to WebP. Enabled caching and minimized CSS/JS. Achieved strong Core Web Vitals scores. Removed render-blocking resources to improve LCP and INP metrics.
SKlinical: Security-First Healthcare Platform with SEO Structure
Challenge
Healthcare websites carry unique trust requirements. The client needed a platform that felt credible, loaded fast, protected patient-facing content, and ranked for clinical service queries.
Architecture Decisions
Implemented dedicated service pages using structured WordPress page templates. Used Elementor global styling for consistent medical-grade visual hierarchy. Internal linking around service clusters.
Security Implementation
Configured firewall rules, limited login attempts, forced SSL, managed user roles, set up daily backups, and hardened wp-config.php. Implemented security headers against XSS and clickjacking.
SEO & Schema
Applied MedicalClinic and MedicalSpecialty schema via Rank Math. Structured FAQ schema for common patient queries. Optimized meta for clinic + service + location keyword combinations.
Continuous Learning
I actively invest time improving my technical skills beyond day-to-day project work.
⚡ Advanced WordPress Architecture
🔍 Advanced SEO
⚙️ Performance Engineering
🛒 WooCommerce Advanced
🐘 PHP Fundamentals
Future Learning Goals
Certifications
Formal certifications and ongoing professional development activities.
Ongoing Professional Development
Resume
WordPress Developer and SEO Specialist with 3+ years of experience building high-performance digital solutions. Expertise spans Elementor development, WooCommerce implementation, technical SEO, and website performance optimization. Experienced across real estate, healthcare, and nonprofit sectors with a strong focus on clean architecture, search visibility, and user experience.
Download the full PDF resume for complete details and references.
Contact Me
📍 Varanasi, India
Currently seeking full-time opportunities (remote or hybrid). Open to WordPress Developer, SEO Specialist, and Web Development roles within technically driven teams.
Let's Connect
I'm currently open to full-time opportunities and would be happy to discuss how I can contribute to your organization as a WordPress Developer and SEO Specialist.